Use Genius Cloud to design a beautiful online store.

Are you a brick and mortar business in need of an e-Commerce website to expand your market and increase customer base? Or your present eShop site is unable to generate enough orders for you? Either ways, it’s high time to leverage the latest trends in e-commerce for your business growth.

Let your customers fill their e-Shop!

Today an e-Shop is not simply limited to selling tangible products. It is a medium to

★ Promote your brand image
★ Attract more customers
★ Expand your market in geographical terms

However, not many business know that building an e-Commerce website is not just integrating a shopping cart software but also understanding, what works in converting visitors into customers and then customers into orders.

Make sure you go through the following checklist before finalizing an e-Commerce eShop for your business:

  • Professional Themes
  • Upgradeable Themes
  • Industry-specific Themes
  • Design Editor
  • Drag and Drop Layout Customization
  • Edit Themes with CSS
  • Create or upload custom CSS
  • Upload custom logo and images
  • Edit Web Page Text
  • Customize System Labels and navigation buttons
  • Customizable layered navigation
  • Category-specific design
  • Design marketing and content pages
  • Override active theme for specific products and categories
  • Design grouped products view for customers
  • Customize Search Results
  • Design Static Category pages
  • Popular Search Term Cloud
  • List products in grid or list formats

Payment Gateways:

  • Direct Post
  • Braintree
  • Card Gate Plus
  • CCAvenue
  • CyberSource
  • DIBS Payment Services
  • eWay
  • Google Checkout
  • Ogone
  • PayPal Express Checkout
  • PayPal Website Payments Pro
  • PSIGate
  • Sage Pay
  • WorldPay

Payment Methods:

  • Credit Card
  • Check or Money Order
  • Gift Cards
  • Purchase Order
  • Store Credits
  • Zero subtotal checkout


  • One Page Checkout
  • Integrated, real-time shipping rates from FedEX, UPS, USPS and DHL
  • Flexible Credit Card Charging – Authorize Only, Authorize and Charge
  • Guest Checkout
  • Register Users
  • Tax and Shipping Charge Estimations
  • Optional Account Creation During Checkout
  • Save Shopping Carts
  • Ability to charge for VAT
  • Store Credits

Catalog Browsing

  • Layered / Faceted Browsing for filtering products within categories and search results
  • Category landing pages
  • Catalog search with auto-suggest
  • Popular search term and tag clouds
  • Product reviews
  • Breadcrumbs
  • Advanced Search
  • Sort By Price
  • Sort by Name
  • Sort by Position

Order Management

  • Sync your store to eBay
  • View, edit, and fulfill orders from the control panel
  • Call center – process phone orders through the control panel – including new customer account creation
  • Create multiple invoices, shipments, credit memos and store credits per order
  • Process refunds
  • Print invoices and packing slips
  • Customize invoices, credit memos and packing slips

Language and Currency

  • Customizable Shopping Language (English, French, German, Dutch, Spanish)
  • Customizable Admin Control Panel (English, French, German, Dutch, Spanish)
  • Translate and edit any word/phrase in your store directly from the store front
  • Set language-specific store themes
  • Sell in Multiple Currencies
  • Set language-specific currencies
  • Compliance with UK Cookie Law

Reporting and Analytics

  • Dashboards
  • Top Products
  • Sales By Product
  • Sales By Category
  • Google Analytics Integration
  • Orders Report
  • Tax Reports
  • RSS feeds for new order alerts
  • Abandoned Shopping Cart Report
  • Low Stock Report
  • Product Reviews Report
  • Tags Report
  • Coupon Usage Report
  • Refund Report
  • Filter Reports by Date Range
  • Invoiced vs. Paid Report
  • Sales by Item Shipped Report
  • PayPal Settlement Reports
  • Products in Shopping Cart Report
  • Most Viewed Products Report
  • New Customers Report
  • New Accounts Report
  • Orders By Customer Report
  • Integrates with QuickBooks (Add-on)
  • Integrates with Salesforce (Add-on)
  • aheadWorks Reporting (Extension)


  • Real time rate calculations with major shipping providers
  • Flat rate shipping per order
  • Flat rate shipping per item
  • Free shipping
  • Table rates for weight and destination
  • Table rates for number of items and destination
  • Integrates with Atandra T-HUB (Add-on)
  • WebShopApps – Royal Mail Shipping
  • WebShopApps – Matrix Rates (Extension)
  • WebShopApps – Premium Matrix Rates(Extension)
  • ShipWorks (Extension)
  • Shipwire (Extension)
  • Tax on shipping

Hosting and Security

  • PCI Compliant
  • Tier 4 data center
  • Total data security
  • Images delivered via Content Delivery Network (CDN)


  • Search Engine Friendly & fully customizable URLs
  • Google Site Maps
  • Category, Product and Page-level control of meta data
  • Automatically generated list of popular search terms
  • Maintenance Mode with 503 support
  • Support for 301 and 302 redirects

Product Browsing

  • Multiple Images per product
  • Zoom-In Capability
  • Product reviews
  • Related products
  • Stock availability
  • Multi-tier pricing up-sell
  • Product options selection
  • Grouped products view

Marketing and Promotions

  • Newsletter Subscriptions Management
  • Dynamic Landing Pages
  • Rules-based pricing
  • Custom coupons and discounts
  • Fixed amount discount promotions
  • Percent amount discount promotions
  • Buy X and Get Y free (discount amount is Y)
  • Free shipping options
  • Buy X, Get Y free
  • Buy x, get y with percent or fixed amount discount
  • Buy x, get free shipping on order
  • Buy x, get percent discount
  • Buy x, get fixed amount discount.
  • Tiered pricing for quantity discounts by customer category
  • Recently-viewed products
  • Gift Cards
  • Product Reviews and Ratings
  • Recently-compared items
  • Polls & Surveys
  • Product Tags
  • New Items Promotions Tool
  • Up-Sell in Shopping Cart
  • Cross-Sell on Product Pages
  • Related items and accessory up sell on the Product info page
  • Like on Facebook
  • Send page to friend
  • Create and email wish lists
  • New Product Specials RSS Feeds
  • Auto-Generated Site Map
  • Promotional Widgets and Banners
  • Scheduled Promotional pricing
  • URL Rewrites
  • Live Chat (Add-on)
  • Integrates with MailChimp (Add-on)
  • Product Recommendations (Add-on)
  • Google AdWords Campaign Management(Extension)

Product Management

  • Configurable Products Variants
  • Bundled Products
  • Grouped Products
  • Custom Product Attributes
  • Navigable and Searchable Attributes
  • Customer personalization
  • Inventory Management
  • Google Base Integration
  • Sell products in quantity increments
  • Virtual Products
  • Unit pricing

Social Shopping

  • “Like” button for Facebook
  • Product Tagging
  • Product Ratings
  • Product Reviews
  • Tell a Friend
  • Share your Wish list with friends
  • Beetailer Facebook Integration(Extension)

Customer Accounts

  • Customers Can Create Accounts any time while browsing or during checkout
  • Online order status and history
  • Re-orders from account
  • Recently ordered items
  • Address Book with default billing and shipping addresses
  • Wish lists
  • Newsletter subscription management
  • Product Reviews submitted
  • Product Tags created
  • Customer Account dashboard
  • PayPal Access Integration

Want to discuss any requirements or looking for a quote?